Branding
Branding
DURATION
2 - 4 Weeks
DURATION
2 - 4 Weeks
FEATURED CLIENT
Sanus Foods
FEATURED CLIENT
Sanus Foods
Brand Identity
Brand Identity
Visual Direction
Visual Direction
Brand Systems
Brand Systems
the darb way
the darb way
Branding is not only the logo. It is how a business sounds on the phone, what its packaging feels like, and whether anyone can describe it afterwards. We work out what the business actually is, then make every piece of it say the same thing.
Branding is not only the logo. It is how a business sounds on the phone, what its packaging feels like, and whether anyone can describe it afterwards. We work out what the business actually is, then make every piece of it say the same thing.


the spark
the spark
Most businesses know what they stand for and cannot get it out in a straight line. The identity was built in pieces over several years by different people, and it shows. The job is to find the line that was always there and cut everything fighting it.
Most businesses know what they stand for and cannot get it out in a straight line. The identity was built in pieces over several years by different people, and it shows. The job is to find the line that was always there and cut everything fighting it.






the work
the work
Full identity systems, rebrands and visual refreshes. Logo, type, colour, tone of voice and the rules for using them, handed over so the team can stay consistent without us in the room.
Full identity systems, rebrands and visual refreshes. Logo, type, colour, tone of voice and the rules for using them, handed over so the team can stay consistent without us in the room.


